Bahati Brands · Portfolio
Writing samples
A range of writing for consumer and B2B brands, across social, travel, and corporate.
01
Social media CPG & Retail
Short social copy for Citrus Magic: product launches, teasers, retailer promotions, and playful brand moments. Each caption is shown with the graphic it ran with.
Sneak peek alert! 👀 Something sweet, tangy & tropical is launching March 1st! Any guesses? 🌺🌴
#citrusmagic #newscent
It's here! The first of its kind in the air-freshening world has officially arrived. Meet Dragonfruit 🌺🌴 A whole lot of Spring refreshing, but this time hold the straw! The smell of your craft drink fav now freshens up spaces for 7 hours straight with up-cycled citrus, and odor-eliminating oils, creating true nose yum! Get it now on Amazon (more retailers to drop soon, so bear with us 👀) 🛒 #linkinbio
View original post →Tropical paradise in one Dragonfruit spritz 🏝️ Juicy pink guava mingles with iced dragonfruit while tangy passionfruit dances with sweet island berries and zesty citrus, think of it as your favorite fruit refresher for your senses, minus the sugar rush! 🍧
This island-inspired scent doesn't just mask odors, it completely vanishes them with our Citrus odor eliminator. Whisk yourself away to a fantasy Island with a few spritzes. Your home (and everyone who visits it) will thank you! 💖 Snag your tropical getaway in a bottle #linkinbio
Butter yellow is cute and all but Limoncello yellow? *chef's kiss* 🍋
View original post →Love may not always be magic, but it can smell that way 💖
Add us to your love story to help you keep the magic alive cause we both know you need it 🫢 🪄
#HappyValentinesDay
You handle the cuddles; our Litter Paws and Solids handle the funk! 🐱🐶 Because love is blind but noses? Not so much 🫢 #loveyourpetday
Via damapurr on X
Fresh spring smell? Meet the roots 💐 Our 3 Spring Spray Air Fresheners are back for the first day of Spring! ☀ Meet…
🍋 Limoncello: this sunny fragrance combines shimmering white citron, pure sugarcane, sun-kissed mandarin and warm vanilla musk.
💐 Garden Party: a bright and breezy bergamot with notes of sweet honeysuckle, dew-misted hyacinth, wild mosses and tender white jasmine.
🍐 Pear Blossom: the juicy scent of ripe pears and florals swirled with tangy green apples, bergamot and lily, and notes of spice and musk.
If you didn't snag them last year, definitely give them a spritz this season! Shop now on Amazon.com 🔗 #linkinbio #springscents #cleanhome
It's that time again! Whatever your cleaning “team” personality is, we've got the perfect better-for-you solution 🧼✨
Take our quiz, then grab your perfect match at @target, @walmart, @krogerco, or @publix. Our real-time product locator will tell you which retailer has the magic near you. #linkinbio #springclean #springrefresh
New scent alert and it's a REAL peach ✨🍑
We're paying homage to our Georgia Made roots and introducing our new Citrus Magic® Georgia Peach Spray Air Freshener! This sweet little thang doesn't just smell like a dreamy southern summer day, she's also packing all that citrus powered odor-eliminating magic you all know and love! 🧡
Find your slice of Georgia heaven at Amazon, Meijer, or Walmart.com #linkinbio
BOGO Alert! 🚨 Double up and give your home all the “ahhhh's” this week at @Publix!
Load up on the whole range of Citrus Magic® products at Publix from today till 5/21!
On the lineup:
🍊 Spray Air Fresheners in Lavender Escape, Orange Blast
🔁 Solid Air Fresheners in Pure Linen, Lavender Escape, Bamboo Rainforest, Fresh Citrus, Orange Blast
🧺 Closet Solid Air Fresheners in Bamboo Rainforest, Cedar Closet
🏁 On the Go Car Solid Air Fresheners in New Car Fresh, Wild Cherry
🌿 NEW Spray: Citrus & Sage
We can smell the savings! Can you? 🙃
#publixdeals #bogo #publix
ALL ABOARD KENNESAW FRIENDS! 📅 Citrus Magic® is coming to the Big Shanty Festival and bringing scents SO sweet, they'll brighten your entire spring! 🫢 🍊
Stop by our booth in Downtown Kennesaw to experience our NEW Fruity Sprays Collection IRL, and take home FREE Fresh Citrus and Orange Blast Spray Air Freshener samples. The goodies don't stop there. We'll be having an hourly raffle for booth visitors to win the freshest giveaway basket! 🎁
When: 📆 Saturday-Sunday, April 12th-13th
Where: 📍 Downtown Kennesaw, Georgia
Join us for a day of family fun! ✨
Happy International Women's Day! 💖 Citrus Magic® sparkles with the brilliance of so many amazing women (and more!) behind the scenes! ✨ Here's to celebrating women everywhere who sprinkle their magic daily! 🧡🌟 #InternationalWomensDay
#meettheteam #womenempowerment #citrusmagic
02Social media Luxury & Travel
Social copy for luxury and travel brands, written to capture a place and give travelers a reason to book. Samples for Beverly Hills and Visit South Africa.
Every evening through January 6, see the city shine with sculptures by HYBYCOZO and #BOLDHoliday lights located at Two Rodeo Drive, Rodeo Drive, Beverly Canon Gardens, North Canon Drive and North Beverly Drive. To learn more, visit: http://bit.ly/BOLDHolidays
View original post →Ring in 2019 with champagne toasts, gourmet dining and VIP treatment at these Beverly Hills restaurants. http://bit.ly/2A2kBfY
View original post →From hot new bistros to classic neighborhood diners, how many of these essential Beverly Hills' eateries have you crossed off your list?
Featured piece: Thrillist: 27 Essential Restaurants in Beverly Hills
View original post →The best just keeps on getting better. Who's ready to take a bite out of our newest restaurants and retail shops?
Featured piece: New Restaurants and Retail in Beverly Hills
View original post →Rooftop sipping is always in season in Beverly Hills. We've rounded up the best with sweeping views, decadent drinks and plenty of pools.
Featured piece: Best Rooftops in Beverly Hills
View original post →Stellenbosch is filled with art and natural beauty but its wine is what won the world over. #MeetSouthAfrica
With nearly 100 wine cellars to choose from, a wine tasting tour is never far from reach. Whether it's white, red or rosé these winelands are the perfect place for any traveler to toast to the beautiful sunset falling beneath Stellenbosch Mountain. Photo by @yogawinetravel
We're not trying to show off. South Africa's beauty just happens to be all natural. #MeetSouthAfrica 🌷
There's so much to uncover in the shadows of Table Mountain. A hike through Table Mountain National Park may lead adrenaline junkies to this beautiful view, nicknamed “Devil's Peak.” Even if you're afraid of heights, a brisk walk on the trail through the seasonal blooms is enough to soothe your spirit. 📷: @raphtravels
Who needs color when you've got print this dazzling? #MeetSouthAfrica
South Africa is home to both plains zebras and mountain zebras, both of which are commonly spotted on safari. These herbivores are walking works of art; no two zebras have the same stripe pattern! 📷: @ckyriacoudesphotography
At some point, pulling over for a photoshoot becomes irresistible. #MeetSouthAfrica
Driving Chapman's Peak is a scene made for exotic car commercials. Affectionately known as “Chappies,” this route is often dubbed “the most beautiful drive in the world” and for good reason. Imagine cruising South Africa's coastline with the Atlantic Ocean in one window and Table Mountain in the other! Photo by: @emkanch
Every night spent in the South African bush is a star-studded event. #MeetSouthAfrica
There's camping, glamping and then there's a night under the stars in South Africa. This treehouse at @lionsandsgamereserve is one of the most amazing accommodations in the world and it's easy to see why. Let the sounds of nature lull you to your sweetest dreams. 📷: @theblondeabroad / @travisburkephotography
“South Africa is one of the few places I've been to that immediately felt like home.” #MeetSouthAfrica
@kentwjohnson, co-founder of @blackandabroad, has traveled far and wide but South Africa is the place he calls his second home. Follow his journey from cruising through the streets of Soweto to exploring the South African wild and the many friends he made along the way. See more on our Story!
Hit the streets and tour on two wheels so you can feel Soweto's spirit. 🚲 #MeetSouthAfrica
The township Nelson Mandela called home and where South Africa's culture holds its heart is a must visit for anyone wanting to truly know the Rainbow Nation. Soweto is where the traditional dishes taste the best, where South African pride is its strongest and where the smiles and people you'll meet are the kindest. Follow @kentwjohnson as he tours the township with local creatives, @iseeadifferentyou on our Story!
03Corporate & B2B LinkedIn, FB & IG
B2B and corporate posts for LinkedIn, Facebook, and Instagram, covering company culture, milestones, venue marketing, and retail partnerships. Written for Beaumont Products, Inc. and the Georgia International Convention Center.
Highlighting our favorite day of the year at Beaumont HQ! ⚾
Last week marked our annual company outing to cheer on the Braves. The day started with team prize raffles, plenty of Beaumont camaraderie, and best of all, a thrilling win for our Atlanta Braves!
#Companyculture #funworkday #teamwork #teambonding
🏆 A huge day for the Beaumont Team! We're incredibly honored that Beaumont Products, Inc. has been chosen as Walmart's Preferred Georgia Small Business during National Small Business Month!
We had an in-store activation at our home Walmart to celebrate being part of the small business ecosystem that make up 60% of the brands on Walmart shelves. With 4.5 million units sold each year nationwide, this partnership has been truly transformative for our growth. We're grateful for a meaningful partnership and continued support of our brands at Walmart.
Read more about the event from this write-up in the Marietta Daily Journal.
Citrus Magic® and Veggie Wash® made waves joining Publix Super Markets at the Florida Strawberry Festival this weekend! 🍓
Our booth visitors walked away with sample-sized products, exclusive Publix coupons, and insights on how proper produce washing and natural home products can elevate your everyday life!
The excitement peaked when 12 lucky festival goers took home our fully loaded giveaway baskets with products from both brands!
Special thanks to Joey Putman and Katie Main for representing the BP team!
Catch the sky train, ride-share, hop on Marta or self drive to over 2000 parking spaces. You have no reason to doubt #TheGICC may be the most accessible convention center.
Plan your next elaborate reception at the largest ballroom in Metro Atlanta! 🏙️ #TheGICC
Creative light projections for some dynamic flair. Hosting at #TheGICC comes with innovative lighting options that set the right mood for your event.
#CulinAero will help keep all your guests' new years resolutions on track with healthy and organic dining options.
Leave it to CulinAero to serve good lookin' meals that find a way to your guests' camera roll. 📸
04SEO writing Blog articles
Long-form blog content built to rank for the top keywords in a niche, written to speak directly to B2B buyers like agencies, procurement teams, and in-house marketing teams. Written for Atlanta Merchandise Group.
Project Highlight: Custom Swag Station for the CBS Atlanta Launch
A look at the embroidered trucker-hat swag station built for the CBS Atlanta launch, where guests picked and personalized their own on site.
Target keyword: custom swag station
Read the full article →The Importance of Branded Merchandise
How branded merchandise builds awareness, keeps customers coming back, and adds a new revenue stream for growing brands.
Target keyword: branded merchandise
Read the full article →Embroidery vs Screen Print: What's Best For Your Brand?
A side-by-side look at embroidery and screen printing on cost, durability, and design, so brands can pick the right method.
Target keyword: embroidery vs screen printing
Read the full article →5 Steps to Creating Your Branded Influencer Box
A five-step guide to building branded PR and influencer boxes, from setting a budget and picking products to packaging and shipping.
Target keyword: branded influencer box
Read the full article →Looking for something more specific? I'm happy to share more samples tailored to your brand or industry.
Atlanta, GA · Serving globally